Bajaj takes control at KTM
Bajaj Auto B.V. is now the sole owner of Pierer Bajaj AG and, overnight, held an extraordinary general meeting that has approved the change of the company’s legal name from PIERER Mobility AG to Bajaj Mobility AG.
The composition of the Supervisory Board of the future Bajaj Mobility AG has also been changed. The nominees of Pierer Industrie AG have stepped down. Pradeep Shrivastava, Executive Director at Bajaj Auto, and Vienna based attorney, Dr. Wolf Gordian Hauser have been appointed as new members of the Supervisory Board, joining Dinesh Thapar and Srinivasan Ravikumar who assumed their positions on the Supervisory Board earlier.
Bajaj Auto has been closely associated with KTM since 2007 and secured the Company’s continued existence in May 2025 with a cash injection of €800 million, marking a clear commitment to the future of the KTM business.
“With Bajaj as our parent company, we now have a strong industry expert with a global presence, who has been with KTM for many years now and therefore understands our business, brand and products. Bajaj’s strengths and KTM’s expertise complement each other perfectly. We want to leverage these synergies to bring KTM back to the top,” says CEO Gottfried Neumeister, after the successful completion of the deal, adding: “KTM will remain an Austrian company with independent management that plays a pioneering role in research and development, design, product quality, and racing.“
Bajaj is the largest exporter of two- and three-wheelers from India, accounting for half of the subcontinent’s motor industry exports.
While being a globally renowned name in the automotive sector, Bajaj Auto designs, develops, and manufactures its products in India, not just for the domestic market but also for overseas markets. It has over 1500 engineers at its state-of-the-art R&D facility in Pune, design centres in Spain and Thailand, highly acclaimed TPM-certified factories and a recently commissioned manufacturing site in Brazil.
Since mid-September 2025, Petra Preining has joined the management team as CFO alongside Gottfried Neumeister, CEO, and Verena Schneglberger-Grossmann, CLO.
The statement insists that long-awaited stability is now starting to return to the company – for its employees and the broader ecosystem of partners.
Gottfried Neumeister
“They all have carried the Company through this difficult time. Now it is up to us to consolidate and to regain their trust in us. The turnaround is in full swing. We are making good progress not only with restructuring and cost reduction, but we have also begun the journey to increase sales with new and existing loyal customers. We expect to sell a significantly higher number of motorcycles to our dealers and importers in the second half of the year compared to the previous year. At the same time, inventory reduction is progressing better than expected. By the end of the year, global inventory is anticipated to be down by 110,000 motorcycles.”
About PIERER Mobility AG (to be renamed soon to Bajaj Mobility AG)
PIERER Mobility AG, which will operate under the name Bajaj Mobility AG in the future, is the holding company of KTM AG, one of Europe’s leading motorcycle manufacturers. With its premium brands KTM, Husqvarna, and GASGAS, KTM AG is one of Europe’s technology and market leaders in the premium motorcycle segment. In addition to motorcycles with combustion engines, the product portfolio also includes high-end components (WP) and vehicles with innovative electric drives.
